ʕ·ᴥ·ʔっ Learning. Designing. Problem solving.
Case Studies
Anchor
Streamlined career navigation for University of Michigan students, improving mentorship access for 75%.
Old Barracks
Old Barracks website from a 55% navigational success rate to 95%.
x-change
Prototype that competed in MAYO business comp for exchange students navigating the international student process.
Educational Technology Bio Exhibit
exhibit that used AR, lighting, and tactile interaction to make complex STEM topics intuitive and engaging for public audiences.
Lock Down
Study on Mental Health & Behavioral Interventions during Covid-19 for UX best practices.
Tech Law Startup - ReferU.AI
Summer internship 2025, soon to come! 🛠️
Publications
Cognitive Optimization
Cognition/Automotive Industry Analysis/ UXR/ Behavior
Designed a behavioral intervention framework comparing Gestalt principles, attention, and cognitive load to optimize user experience for digital platforms, focusing on decision efficiency and reducing mental effort. #Ford #Rivian
Brand Activism
Consumer Behavior/Market Research/Publication
During the pandemic and BLM movement, many companies focused on brand activism. My peers and I published a study on this consumer behavior and the future of Brand Activism.
UN-OAS Crisis
United Nations Update Paper/ The Organization of American States
As the director for the Organization of American States, I had the pleasure of publishing a background guide recognized by the United Nations. After a year of multi-faceted research and training, I staffed at the worlds largest MUN conference, NHSMUN.
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Visual Designs
Think Again
Typography/Graphic Design
Designed multiple book sleeves for Think Again by Adam Grant
Lunatix
Type Specimen/Typography
Designed a Type Specimen for Lunatix by Emigre
Stamps
Research/Graphic Design
Taking back Columbus Day for what it was