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ʕ·ᴥ·ʔっ Learning. Designing. Problem solving.

Case Studies

Anchor

A centralized platform that streamlined career navigation for UMSI students, improving mentorship access for 75%.

Old Barracks

Old Barracks website from a 55% navigational success rate to 95%.

x-change

Prototype that competed in MAYO business comp for exchange students navigating the international student process.

Lock Down

Study on Mental Health & Behavioral Interventions during Covid-19 for UX best practices.

Publications

Cognitive Optimization

Cognition/Automotive Industry Analysis/ UXR/ Behavior

Designed a behavioral intervention framework comparing Gestalt principles, attention, and cognitive load to optimize user experience for digital platforms, focusing on decision efficiency and reducing mental effort. #Ford #Rivian

Brand Activism

Consumer Behavior/Market Research/Publication

During the pandemic and BLM movement, many companies focused on brand activism. My peers and I published a study on this consumer behavior and the future of Brand Activism.

UN-OAS Crisis

United Nations Update Paper/ The Organization of American States

As the director for the Organization of American States, I had the pleasure of publishing a background guide recognized by the United Nations. After a year of multi-faceted research and training, I staffed at the worlds largest MUN conference, NHSMUN.

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Visual Designs

Think Again

Typography/Graphic Design

Designed multiple book sleeves for Think Again by Adam Grant

Lunatix

Type Specimen/Typography

Designed a Type Specimen for Lunatix by Emigre

Stamps

Research/Graphic Design

Taking back Columbus Day for what it was